Error loading page.
Try refreshing the page. If that doesn't work, there may be a network issue, and you can use our self test page to see what's preventing the page from loading.
Learn more about possible network issues or contact support for more help.
Title details for 品牌的魔力(Brand's magic) by 陈忠杰 - Available

品牌的魔力(Brand's magic)

by 陈忠杰
ebook
Read a sample Read a sample

粉丝是一款产品的命脉，粉丝钟爱这个品牌的每一款产品，并且对他们了如指掌，这不仅仅是喜爱，更是投入了自己的感情和关注，甚至连广告都会追随，这种持续的疯狂的消费行为背后是什么的支撑这个品牌的魅力？本书详细介绍了，企业如何从产品的打造到产品定位，从营销推广到魅力曝光，详细的阐述了如何塑造品牌魅力。

Formats

  • OverDrive Read
  • PDF ebook

subjects

Languages

  • Chinese